TOKYO, July 19, 2012 -- Kobo Inc., a global leader in eReading, today announced the company’s award-winning Kobo Touch(TM) eReader along with its full eReading service is now available in Japan at http://rakuten.kobobooks.com.
The Kobo Touch eReader, which has been available for preorder for JPY 7980 since July 2nd, has already proven to be a major hit with Japanese consumers, jumping straight to the top spot from over 100,000,000 products listed on Rakuten’s online shopping mall, Rakuten Ichiba.
The Kobo Touch uses the industry standard EPUB 3.0 format which supports Japanese language layout including vertical text and ruby characters. The Kobo eReader Touch soft-quilted back feels great in your hands, while the E Ink Pearl screen is easy on the eyes -- and is easily read in bright sunlight. It stores up to 1,000 books.
Readers can easily customize their reading experience by choosing from a number of font styles and font sizes making it the perfect eReader for anyone. To date, black is the top model with fashionable silver and blue ranking as the most popular colors.
In addition to Rakuten Ichiba, The Kobo Touch eReader is also on sale at major electronics retailers Bic Camera, Sofmap, Joshin and Yodobashi Camera, while bookseller Tsutaya will also be selling Kobo Touch at select stores. Major bookstores Maruzen, Junkudo, Bunkyodo and Tsutaya are also prominently displaying the Kobo Touch eReader in their stores.
Rakuten and Kobo invite consumers to visit a store and learn how to download content, use the Kobo Touch eReader, and have questions answered.
In addition to the 2.4-million title catalogue available in Japan, Kobo offers a robust lineup of Japanese novels, essays, business and comic books from some of Japan’s top publishing houses, including Kadokawa Group, Gentosha, Kodansha, Shogakukan and Bungeishunju.
The Kobo Touch eReader supports Manga titles and the EPUB 3.0 format to give consumers a sharp, easy-to-read experience with Japanese language layout including vertical text and ruby characters.
To mark the Japan launch of Kobo, these publishers have made a selection of titles exclusively available to Kobo.
For more information, please visit http://global.rakuten.com/newsrelease/2012/0719.html
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