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Kook Joong-ho

Kook Joong-ho, a professor at Yokohama City University's International College of Arts and Sciences, specializes in public finance and economics. Born in South Korea in 1962, he earned his doctorates in economics from both the Korea University in Seoul and Hitotsubashi University in Tokyo.

They rely on the power of the wealth built up by their grandfathers and fathers, and easily fall under the illusion that everything will go the way they expect. The illusion may lead to making them selfish. They study abroad--their preference is the United States--settle down in the ranks of management at chaebol companies at a young age, and probably do not have a clue what working for a living is really like.

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Why are third-generation chaebol family members so selfish?

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